Marketing Specialist (Fluent in Mandarin & English)

Join Kobexindo Cement, a leading player in Indonesia’s construction materials industry, as our Marketing Specialist (Fluent in Mandarin & English). Based in Kutai Timur, Kalimantan Timur, this role offers a dynamic opportunity to drive brand growth and enhance market presence through strategic marketing initiatives. As a key member of our marketing team, you will work closely with regional managers and sales teams to develop and implement marketing strategies that align with our business objectives.

In this role, you will be responsible for creating and executing marketing campaigns that target both local and international markets. You will leverage your fluency in Mandarin and English to build strong relationships with key stakeholders, including suppliers, distributors, and end-users. Additionally, you will conduct market research to identify trends and opportunities, and analyze campaign performance to optimize future strategies.

📋 Tanggung Jawab Pekerjaan

• Develop and implement marketing strategies to increase brand awareness and market share.
• Create and manage marketing campaigns using tools like Google Ads, Facebook Ads Manager, and Hootsuite.
• Conduct market research and competitor analysis to identify trends and opportunities.
• Build and maintain strong relationships with key stakeholders, including suppliers, distributors, and end-users.
• Monitor and analyze campaign performance using tools like Google Analytics and SEMrush.
• Prepare and present regular reports to senior management on marketing activities and results.
• Assist in the development of sales and marketing materials, including brochures, presentations, and digital content.
• Stay updated with industry trends and best practices in marketing.

🎓 Kualifikasi & Syarat

• Bachelor’s degree in Marketing, Business, or related field.
• Minimum of 3 years of experience in marketing, preferably in the construction materials industry.
• Proven track record in developing and executing successful marketing campaigns.
• Strong understanding of digital marketing tools and platforms.
• Excellent communication skills in both Mandarin and English.
• Ability to work independently and as part of a team.
• Familiarity with CRM systems like Salesforce or HubSpot is a plus.
• Valid driver’s license and willingness to travel.

🛠️ Keahlian

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